The Chewbacca Effect...And Your 15 Minutes

The Chewbacca Effect...And Your 15 Minutes

Admit it. At some point in the last 96 hours you’ve probably given some serious thought to Chewbacca.

It’s ok. This is a safe place here. No shame. “It’s all love” (see how I did that? Or maybe you don’t know what I’m talking about… in which case… read on, friend)

Just in case you’re one of the 11 people in the world who hasn’t yet seen the Candace Payne “Happy Chewbacca” viral video of epic proportions (to the tune of 138+ MILLION views in 4 days) catching my clever references… here it is, go ahead… you know the drill by now. Watch. Come back. As always, we’ll wait: 


Good stuff,  isn’t it, this whole laughing business?  And apparently we all needed it.  People struggling with depression, autism, even just plain old fashioned bad days, tuned in and weighed in by the multitudes, expressing profound thanks for this profoundly simple joy. It just seemed to resonate with everyone, everywhere.  Myself included.  (Thanks, girl!) 

And so, as a result, Candace Payne gets her moment in the sun.  Maybe it’ll even be more than a moment, who knows?  Or maybe it’ll be exactly 15 minutes, as per Andy Warhol’s pop culture prophetic utterance. A one hit wonder, if you will, like Kung Fu Fighting (*bonus points if you can name the artist without Googling or looking below).  But the real question is not how long her fame will last, but what will she do with it?

In an interview over this past weekend, at a Fine Arts Conference in Texas, Candace spoke about how at 16 she felt the calling of God for something very special in her life, and admitted that now, at age 37, she is still trying to reconcile what that means.  And then she offered these words:

“It doesn’t matter how talented, how anointed, how gifted, how passionate or how willing you are if you’re not fit to do the things that God has called you to do.  And that is spiritually fit.  The thing that will take you further and farther in the Kingdom of God is three things:  Diligence.  Patience.  Obedience…  Do not try to make a name for yourself.  His Name will always outshadow yours.” 

It’s all kind of crazy how these things transpire.  Girl puts on mask, laughs like a maniac.  World watches, laughs along.  Girl has unprecedented platform to speak to the world.  Who can predict such things? But you want to know what’s really crazy?  I think she means what she says.  I don’t think she sought this.  She simply sought to spread some joy to her friends.  The joy caught on… and now, 20 plus years later, maybe, just maybe, she’s seeing some fruition to a promise God made to her heart as a teenager. 

Could it be she has spent these past 20 years practicing things like diligence… patience… obedience?  Is it possible that God might make a name for Himself through her name?  I guess we’ll have to tune in to see.

But in the mean time, while we wait to see what becomes of Candace Payne, the Mask Wearing Maker of Mirth and Merriment (you can credit me for coining that) and before we get distracted by the next shiny thing that comes along…  perhaps we can pass the time by turning the question on ourselves: 

How will you prepare for your fifteen minutes, if it ever comes?

What will you do with it? 

And, most importantly, whose name will you be promoting?

(*Carl Douglas)

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